Historical perspective
1980 (universal access)
Services that were provides: “post
telephone and telegraph” Exensive and antrocious.
The develope of ict in the last 20
years.
Technological innovation in 20 years
Hardware
Software
Internet
Telephone
ICT reduce transaction costs and
improve productivity
Offer immediate conectivity (eficiency)
Icrease choises in Marketplace
information of all kinds.
Innovation of marketing
Two mecanisms of develope of markets
Low-income costumers: rock solid value
preposition
Local ict Ecosystem: includes local
equipment manufactures.
Creating inclusive business models
They can target local individual,
household and SME markets for sales of technologies
and services
Opportunity for job development
Selling to local markets
We hace two essential and interlocking
growth strategic in ICT sector.
Horizontal deepending
It's important adding new customer
Learning about the market
Cross-cutting consideration
-Learning about market
-All markets are different with respect
to composition
Building institutions capacity
-E-goverment
-Economic opportunity-related civil
society organization
Microsoft's partnerships for technologt
access (PTA's)
-Public-private Partnerships designed
to transform the hability of goverments to provide public servers.
Typical “PTA Offer
-Financing software
-Hardware
-Training
-Goverment Services
-Technology support
Cisco networking academies
least-developed country initiative.
1997 The company made a donation of
computers and networking equipment to a school near its corporate
office.


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